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What is the best way you know to validate an idea?

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What is the best way you know to validate an idea?

Kevin Marshall
Jun 19, 2023
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What is the best way you know to validate an idea?

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This depends a lot on what you mean by 'validate an idea'.

If you mean - validate it's a potential business: put a price tag on it.

If you mean - validate people will pay attention: put a signup page somewhere and work to drive traffic to it.

If you mean - validate the tech will work: build the smallest/cheapest MVP you can.

If you mean - validate that you should spend time on it: determine which of the above *actually* interests you (and who you can get involved that would be interested in the other bits).

Ultimately - almost all ideas will eventually work.

The question is more about are *you* in the unique position to be the one that makes it so? Are *you* really ready/willing to push that boulder up the mountain?

How long do *you* expect it to take you? How realistic are *you* being about the timing, the market, your unique advantages, your commitment?

Validation -- especially in the very early days -- should be as much if not more about internal and self-realization as it is any external perception.

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